Coral cure sunscreen
Introducing Coral Cure, the sunscreen line that protects coral reefs while replenishing them with vital nutrients. With various SPF options and specific applications, Coral Cure is committed to environmental stewardship, safeguarding ecosystems while shielding your skin from UV rays. Embrace sun care that goes beyond the ordinary, nurturing both your skin and the delicate balance of marine life.
scope of work
Voice:Bright, Sustainable & Effective
Research
Package Design
Verbal Branding
Brand Mark Creation
Copywriting
Art Direction
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Delving deeply into research on the detrimental effects of conventional sunscreens on coral reefs, I curated Coral Cure. This sunscreen line isn't merely about safeguarding your skin; it embodies a profound commitment to marine conservation, offering a solution that nurtures both your well-being and the fragile ecosystems beneath the waves.
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The package structure of Coral Cure draws inspiration from vibrant, healthy coral reefs, employing colors that evoke joy and vitality. Eco-friendly bottles and recycled paper further underscore our commitment to sustainability, ensuring every aspect of these products aligns with the mission of protecting both skin and environment.
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The package design for Coral Cure is all about clear messaging and eye-catching visuals, drawing people in with its eco-friendly vibe. With colors inspired by healthy coral reefs, we aim to grab attention while staying true to our commitment to sustainability.
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In crafting the art direction for Coral Cure, the focus was on a colorful, clean, and clear aesthetic. Throughout the photoshoot, we maintained a strong emphasis on highlighting the package as the main focal point, integrating cohesive visual elements for a seamless connection.
