Take a stroll through my communications design journey, where words meet visuals in a creative dance. With snappy verbiage, punchy copywriting, and behind-the-scenes snapshots from my lively photoshoot, you'll get a peek into the fun, chaotic, and ultimately rewarding process of bringing ideas to life.

Design Strategy

  • This stage involves understanding the client's needs, goals, and preferences. It includes initial meetings, discussions, and gathering of essential information to kickstart the design process effectively.

  • Here, comprehensive research is conducted to gather insights into the project's context, target audience, market trends, and any relevant industry standards. This phase sets the foundation for informed design decisions.

  • This stage encompasses the actual creation and refinement of design concepts based on the gathered information and insights. It involves brainstorming, sketching, prototyping, and iterative refinement to develop compelling design solutions.

  • In this final stage, the design elements are organized into a cohesive system that aligns with the project's objectives and user needs. It involves finalizing layouts, styles, and ensuring consistency across various elements to deliver a unified and functional design solution.

Swell project: process image taken on 35mm film

Nancy Cantor Warehouse: behind the scenes taken on 35mm film

Kate winslow design personal mark

The ocean has been my constant companion, shaping my identity and design journey. It's my muse, always pulling me back to its shores. As I've evolved over the past four years, my bond with the sea has grown stronger. I wanted to infuse my projects with this deep-seated passion right from the start. So, I delved into the history of nautical flags, letting their meanings and structures inspire my designs. With that inspiration in mind, I set out to craft my own personal brand mark. Drawing from the bold motifs of nautical flags and accentuating the letter 'k', I aimed to create a dynamic emblem that truly captures my essence.

Designing with the tides: embracing nautical nuance

Trial & Error: Captured on 35mm film - behind the scenes of photoshoot.

Trial & Error: Captured on 35mm film - behind the scenes of photoshoot.

Paired Up: Captured on 35mm film - behind the scenes of photoshoot.

Paired Up: Captured on 35mm film - behind the scenes of photoshoot.

Hass Avocado Wine: Captured on 35mm film - behind the scenes of photoshoot.

Hass Avocado Wine: Captured on 35mm film - behind the scenes of photoshoot.